Gen Blue Conference 2025. At coldwell banker ®, we refer to our global network of 100,000 agents and the 3,500 local offices and companies as “generation blue”…as you can see, we are very proud. Announced yesterday at gen blue in las vegas, coldwell banker kicked off “project north star,” a transparent rebrand.
Each year, coldwell banker holds an international conference called gen blue, where agents and brokers from around the world come together to celebrate the brand’s. Twice a year, during the first weekend of april and the first weekend of october,.